Agritourism Workshop

— Written By

The North Carolina Department of Agriculture, Southern Appalachian Family Farms, and the Western North Carolina Food Policy Council will host an agritourism workshop with Annie Baggett, the N.C. Department of Agriculture and Consumer Services Agritourism Marketing Specialist, on Tuesday, Jan. 27, from 10 a.m. to 3 p.m. Lunch will be provided and there is no cost to attend. The workshop will be held at the Clay County Extension Office at 36 Davis Loop #1, Hayesville, NC. Established and emerging farmers interested in learning more about inviting visitors to their farm, partnering with state resources to market agritourism, and relevant regulations should attend. The workshop will cover benefits to your farm from agritourism and additional growth areas, such as agriculture education and farmland preservation, as well as areas of need for agritourism farmers, such as marketing, safety and liability, and expenses and profits. The workshop will offer specific concepts and tools to help you return to your farm and create a solid, results-oriented marketing plan and goals for 2015 and beyond. Participants will also learn about how the N.C. Department of Agriculture and Consumer Services is promoting and supporting agritourism farms across the state and how your farm can be involved. The working portion of the session allows for discussion and collaboration, and participants will have an opportunity to plan and discuss their own agritourism plans and needs. Annie Baggett has over thirty years of experience in marketing, communications, and advertising, and previously served as the Executive Director of the NC Therapeutic Riding Center, a nonprofit serving individuals with disabilities through horse-centered programming. She lives on Sunshine Lavender Farm, established in 2000, a farm with value-added products whose land is open to visitors during special events throughout the year. The inclement weather date is Wednesday, Jan. 28, and will follow school closings. For more information or to RSVP, contact Charlie Kissling, Southern Appalachian Family Farms .